THE SOUND OF NOW
…that’s how the shoegaze trio, bloom effect, define themselves. The band creates introspective, fuzz-washed landscapes through swirling reverb and delay; delivering a melancholic yet powerful hit.
Three strangers who found each other when they crossed paths in Vancouver BC’s growing underground scene. Despite disparate origins, the vital combination of ethereal vocals, explosive drumming, and synth-soaked, reverb-heavy guitars gave rise to something new. Combining Spanish and English, their lyricism and influences offer a fresh take for the shoegaze movement.